Assigning and tracking tasks and events.Enabling collaboration and coordination across teams.Forecasting the ROI of tactics and strategies.Creating compelling dashboards that help elevate SEO wins.Measuring SEO rank and business results on a site-wide and page-by-page basis.Auditing the site for technical and performance issues that affect SEO.The best SEO platforms should address the following functionality: This means users will need to toggle between different tools and manually manipulate data from different sources in order to gain a holistic view of the true performance of your website content. For example, it's easy to find tools that help marketers with keyword research, link analysis, or analytics, but it's rare that one of these tools would provide more than one function let alone all the functions needed to run a successful SEO practice. SEO tools sometimes have limits restricting their ability to scale up to the volume of keywords and pages an enterprise user might need. Most SEO tools serve a single purpose and are designed to help with one specific area of your business or SEO. Request a Demo of BrightEdge Today! SEO Tools
What is seo tools professional#
These range from SEO experts to experts on the technology itself and include customer success managers, solutions managers, online support, and professional services consultants.
What is seo tools software#
Additionally, SEO platforms can integrate data and processes that span departments or teams (often including access to an API) and easily and reliably integrate with the major analytics providers, like Google Search Console, Google Analytics, Adobe Analytics, Coremetrics, and Webtrends, as well as content mangement systems like Adobe Experience Manager, web backlink software like Majestic SEO, and a variety of social platforms.Īnother aspect of enterprise-grade SEO software is seen in the team of support provided to customers. SEO PlatformsĪn SEO platform provides a holistic solution to a number of digital marketing and organic search needs through built-in technology to optimize workflow, productivity, user management, and advanced reporting capabilities. There are additional significant differences and understanding the distinction between the two will help you choose the best solution for your business needs. Platforms tend to cater to enterprise SEO needs and are built for end-to-end SEO management. What is the Difference Between an SEO Platform and an SEO Tool?Īn SEO platform offers multiple SEO tools in a suite for more efficient management of tasks relating to organic search optimization.